
One focused day to diagnose what’s happening with your money and create the financial plan for what happens next.

Throughout Say Yes To Profits® LIVE, we'll work through four critical areas designed to help you understand what's happening with your money and create a clear financial plan for what happens next.
Find Out What's Really Happening With Your Money
Take a closer look at your revenue, expenses, cash flow, profitability, debt, taxes, pricing, and owner compensation to identify the financial gaps and money leaks affecting your results.
KNOW WHAT NEEDS TO CHANGE.
Know the Numbers Your Business Needs to Hit
Move beyond having only a revenue goal and establish your Financial Floor™, Profit Target™, and Growth Target™ so you know what your business actually needs to produce and the numbers you're working toward.
KNOW EXACTLY WHAT YOU'RE WORKING TOWARD.
Give Every Dollar a Purpose Before It Arrives
Bring everything together into a financial plan for your revenue, expenses, owner compensation, taxes, cash reserves, debt, growth investments, and desired profit.
PLAN THE PROFIT BEFORE YOU SPEND THE REVENUE.
Put Your Business Success to Work for Your Personal Future
Connect your business profit to your personal wealth goals. Identify what you need to pay yourself, save, invest, and reduce personal debt, then outline the next steps toward building assets beyond your business.
GIVE YOUR PROFIT A PURPOSE BEYOND THE BUSINESS.
LEAVE WITH YOUR PROFIT PLAN
& WEALTH STRATEGIES
Bring everything you uncover throughout the day together into a personalized financial plan for your revenue, expenses, owner compensation, taxes, cash reserves, growth investments, and profit.
Turn your Profit Plan into clear financial priorities so you know what needs your attention first and which decisions can no longer be delayed.
Identify the specific financial moves you'll make over the next 90 days to improve cash flow, strengthen profitability, correct financial gaps, and begin putting your Profit Plan into action.


This experience is for the business owner who wants financial clarity and control over how their company makes, manages, and turns money into profit.
YOU NEED TO BE IN THIS ROOM IF...
You're generating revenue, but you're wondering why more of it isn't becoming cash and profit.
You're not completely sure where money is leaking out of the business or what needs to change financially.
You're unsure whether your pricing is producing the profit your business needs.
You have revenue goals, but you haven't established clear targets for profit, cash reserves, owner compensation, and taxes.
You need a financial plan that tells you what needs to happen with the money your business generates.

Dr. Octavia Conner
Virtual CFO | Tax Strategist
CEO of Say Yes To Profits
STAY TUNED...
STAY TUNED...
CHOOSE HOW YOU WANT TO EXPERIENCE LIVE
Whether you choose General Admission or VIP, you'll spend the day building your Profit Plan. VIP gives you additional access, support, and implementation before, during, and after the event.
Your General Admission Experience Includes:
Admission to Say Yes To Profits® LIVE 2027
All Speaker Sessions
CEO Profit Panel
Official Say Yes To Profits® LIVE Workbook
Lunch
You didn't build a business simply to generate sales and pay expenses.
Your business should create the cash flow to operate with confidence, the profit to pay you well, and the financial capacity to prepare for taxes, invest in growth, and create opportunities beyond the business.
But those outcomes don't happen simply because revenue comes in. They have to be planned for.
That's what Say Yes To Profits® LIVE 2027 is about.
BRING YOUR NUMBERS. BUILD YOUR PROFIT PLAN. DECIDE WHAT HAPPENS WITH THE MONEY NEXT.
Hear directly from business owners who have experienced Say Yes To Profits® LIVE and what they took away from being in the room.
Join us in Atlanta for Say Yes To Profits® LIVE 2027 and spend one focused day working on the numbers behind your business and building your Profit Plan.
MEET YOUR HOST

Dr. Octavia Conner is a nationally recognized Virtual CFO, Tax Strategist, and financial expert who helps established business owners turn top-line revenue into consistent cash flow, predictable profit, and long-term wealth.
With more than 23 years of experience in accounting, taxation, and financial strategy, she founded Say Yes To Profits® in 2016 after spending 10 years serving as a corporate Controller and CFO.
Dr. Conner is best known for helping successful entrepreneurs uncover profit leaks, reduce unnecessary taxes, improve financial performance, and consistently say yes to profits.
Her expertise has earned her recognition as one of the Top 50 Accountants in North America, along with the Presidential Lifetime Achievement Award, the 2024 Most Influential Speaker Award, and recognition among the 50 Most Powerful Women in Atlanta, GA.
At SAY YES TO PROFITS® LIVE, Dr. Conner is bringing together the conversations she believes every successful CEO eventually needs to have:
What happens to the money after you make it?
SAY YES TO PROFITS® LIVE is a two-day financial experience for established CEOs who want to turn business revenue into consistent cash flow, predictable profit, significant tax savings, and long-term wealth.
SAY YES TO PROFITS® LIVE will take place in 2027 in Atlanta. The exact date and time will be announced soon.
This experience is designed for established CEOs and business owners who want greater control over their cash flow, stronger profitability, proactive tax strategies, and a clearer path to building wealth.
The experience focuses on four core financial pillars: Cash Flow, Profit, Taxes, and Wealth. You’ll learn strategies to improve financial control, strengthen margins, reduce unnecessary taxes, and turn business profits into long-term wealth.
Choose either the General Admission or VIP CEO Experience and complete your registration. Attendance is limited to 100 CEOs, so early registration is recommended.

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